theFolklorist.com (tm)
A website devoted to the study of the human condition

<--$250 Cookie Recipe Main Page

^M

 
(1999 Specimen of Neiman's response to the legend)
 
From: Cookie_Cookie@neimanmarcus.com
      [SMTP:Cookie_Cookie@neimanmarcus.com]
Sent: Monday, December 06, 1999 2:00 PM
To: MPinney@thefolklorist.com
Subject: Re: $250 recipe
 
You recently sent a query to Neiman Marcus Customer Service asking about the Neiman Marcus cookie recipe. For several years we have heard the story about the "mythical Neiman Marcus cookie recipe." We don’t know how it got started or who is perpetuating the myth, but this "cookie monster" just won’t die! We would never charge anyone for a Neiman Marcus recipe. We share our restaurant recipes for free upon request.
 
Some of the stories tell about using a VISA card to pay for the mythical cookie recipe, but this is quite impossible. We accept only the Neiman Marcus card and American Express.
 
This same story circulated in the late 1930's about a lady who dined at the Waldorf Astoria Hotel in New York. She liked the Red Velvet Cake so much she asked for the recipe. When she received her hotel bill she had been charged $100 for the recipe. (This was during the Depression, so it seems our version of the story has been adjusted for inflation!)
 
Neiman Marcus never served cookies in our restaurants until recently, when we developed a new chocolate chip cookie in response to this myth. The recipe is below. Please feel free to share this letter and the recipe with anyone you know who may be similarly interested in the truth behind this "cookie that won’t crumble"!
 
Thanks!
 
NEIMAN MARCUS CHOCOLATE CHIP COOKIE
 
1/2 cup unsalted butter, softened
1 cup brown sugar
3 tablespoons granulated sugar
1 egg
2 teaspoons vanilla extract
1/2 teaspoon baking soda
1/2 teaspoon baking powder
1/2 teaspoon salt
1 3/4 cups flour
1 1/2 teaspoons instant espresso powder, slightly crushed
8 ounces semisweet chocolate chips
 
Cream the butter with the sugars until fluffy. Beat in the egg and the vanilla extract. Combine the dry ingredients and beat into the butter mixture. Stir in the chocolate chips. Drop by large spoonfuls onto a greased cookie sheet. Bake at 375 degrees for 8-10 minutes, or 10-12 minutes for a crisper cookie.
 
Makes 15 large cookies.
 
 
The Folklorist <thefolklorist@yahoo.com> on 11/22/99 10:00:07 PM
Please respond to MPinney@thefolklorist.com
 
To: Cookie Cookie/Neiman_Marcus
cc:
Subject: $250 recipe
 

the URL for this page is 
Copyright 2000 by theFolklorist.  All Rights Reserved.

<back      top of page     fwd>